Investing in SEO is the best way to set your business up for success over the long term. Once your website ranks for relevant and frequently searched keywords, you simply execute on leads with the methods and skills that made your business worth pursuing in the first place.
When you rank for competitive keywords, you are securing predictable leads for your business. SEO services can set you apart from your competition – but ranking for competitive keywords isn’t easy. Many businesses will go after competitive keywords, so investing in the right SEO company is a necessity.
Our SEO Services Include
Business and website analysis
We look at your business and current website performance to best understand your business model, competitive landscape, and how you can stand apart from your competitors on the web.
We look to find relevant and frequently searched keywords that we will rank on the first page of the Google search results. The keywords we identify will be the driving source of your leads for many years to come, so this process often requires some feedback from the business as well.
If a client does not initially have a website, or the website structure is inadequate for SEO, we will include a new website development project as part of our services. Our websites are well-designed to convert traffic to leads and new customers.
We will make recommendations for changes to your website to optimize it for the chosen keywords. This will include small edits, such as copy, and larger recommendations like page structure and website inner-linking. This will also include meta tags and image alt-tags recommendations.
Google now ranks pages based on the domain authority and page authority of a site, which are measures of how trusted a site is in Google’s eyes. We will increase your domain authority so that you can go after your target keywords – but also more easily go after new keywords because your site already has significant authority.
Audit and Penalty Review
We do a comprehensive review of the website to make sure that it has not incurred any penalties, either naturally or due to a previous SEO project. This is really a “check-up” for your site, much like going to the doctor. We can identify early issues that may prevent you from ranking.
Tracking and Reporting
We will set up ongoing tracking and reporting so that you can see the progress and work we’ve done each month. Our reporting is simple, easy to understand and focused on results.